This is a step-by-step walkthrough of a lead capture and follow-up workflow I've built and deployed multiple times. Copy it.
The workflow does three things: captures leads from a form, scores them using an AI prompt, and triggers a follow-up sequence. You need an n8n instance, a form tool, and an email provider.
Step 1 — The capture trigger
Connect your form (Typeform, Tally, or a custom webhook) to n8n as the trigger node. Map the fields: name, email, company, message.
Step 2 — AI scoring
Pass the lead data to an OpenAI node with a prompt that scores fit on a scale of 1–10 based on company size, message quality, and role.
Score this lead 1-10:
Name: {{name}}
Company: {{company}}
Message: {{message}}
Return: { score, reason, priority }Step 3 — Routing by score
Score 7+: immediate Slack alert + personal email. Score 4–6: automated sequence. Score <4: nurture list only.
